Drink-driving propaganda in Sydney, Australia : evaluation of first stage, information campaign : TARU 2/75
Back
164936.pdf
Download Size 4.61 MB
Loading
Publication information
- Title
- Drink-driving propaganda in Sydney, Australia : evaluation of first stage, information campaign : TARU 2/75
- Agencies
- Department of Motor Transport, Traffic Accident Research Unit (TARU)
- Type
- Report
- Date published
- 1975-06
- Description
- The New South Wales Government has provided heavy sponsorship through the Traffic Accident Research Unit of the Department of Motor Transport of two drink-driving campaigns. The first, intended to increase public awareness, is the subject of this report. Evaluation of the second campaign, intended as a persuasive attempt at attitudinal change (the “slob” campaign) will be the subject of a subsequent report.
- Language
- English
- Coverage
- New South Wales
- Copyright
- © State of New South Wales
- This publication is released under a Creative Commons license CC BY 3.0 AU